About us

We built Prora so ecommerce teams stop running the business from scattered tools.

Prora is the supply-chain workspace for ecommerce: forecasting, inventory, and replenishment in one place. We help brands outgrow spreadsheet buying without a six-month ERP rollout.

What we believe

Good operations software should give you clarity, not more dashboards to babysit.

One place beats five tools

Ecommerce teams shouldn't chase stock in one app, sales in another, and books in a third. Control belongs in one system.

Numbers should match reality

What will sell, what's on hand, and what's already inbound need to agree before you buy.

Built for the people who buy

Inventory managers, founders, and buyers should work from the same forecast and the same stock.

What we're building

A supply-chain workspace where the forecast, the stock, and the next buy stay in sync.

Most brands we talk to don't have a sales problem. They have a buying problem: stock in a spreadsheet, demand in a storefront, and the next purchase order guessed from last month. Prora connects those pieces so you can see cover and act on it.

We're focused on ecommerce firms first: brands that need one system to answer "what will sell," "what do we have," and "what should we buy" without opening five tabs.

Who it's for

  • DTC brands on Shopify
  • Teams outgrowing spreadsheets
  • Ops leads tired of reconciliation fire drills
  • Buyers who want the purchase order to follow the forecast

Forecast the demand. Buy the stock.

Join ecommerce brands on Prora to see what will sell, what is already coming, and what to purchase next.

About Prora · Prora